Logos were designed as personal projects as well as for select clients, specified below.
Pichuan: Logo Design
Pichuan is a fictional independent pizza restaurant located in Asbury Park, New Jersey that serves specialty Sichuan-style pizzas and cuisines. Their mission is to bring classic and lesser known Sichuan cuisines to their customers and allow everyone to experience Sichuan culture through fusion pizza. The logo and several physical touchpoints (pizza box, takeout bag, and stickers) were designed adhering to the fun, modern nature of the brand.
Tate Modern: Logo Redesign
The redesigned logo for the Tate Modern, a modern art museum in London, plays on the steel beams that run through the main hall which were retained from the structure’s origins as an industrial building.
RNK: Logo Design
Designed for RNK, a K-pop dance cover team, the logo showcases the y2k aesthetic and the member’s love of cats.
d.drt: Logo Design
The logo was commissioned by friends who run a fitness business. They aim to create personalized workout routines for dancers, focusing on strength and mobility training to increase functionality and prevent injury.
